
Role:
- Principal Product Designer
Skills:
- User experience research
- User experience design
- User interface design
- Prototyping
- Dark Theme & UI design
- Team coordination
Tools:
- Design thinking
- Paper Prototyping
- Sketch
- Figma
- Zeplin
- Slack
- Notion
Customer(s):
- Major Telcos
- Financial institutions
- Retail / e-commerce
- Software / SaaS
- Manufacturing
- Energy providers
Solution:
- Web-based application
- User authentication
- Domain connection(s)
- Real-time access
- Network monitoring
- Situational awareness
- Entity inspection
- Entity inventory
- Entity data tracing
- Entity root Cause Analysis
The Productization of Real-time Continuous Monitoring
at Massive Enterprise Scale
When Fortune 20/100/500 companies require continuous real-time monitoring of hundreds of thousands or possibly millions of their valuable entities, in order to provide a higher level of customer service and experience, Swim Continuum is the "single pane of glass" solution.
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Unmet Needs (Customer Desirability)
A major telecommunications provider had limited visibility of their network infrastructure - requiring several hours to measure service quality. The lack of real-time information made it difficult for field service crews, IT departments, and customer service representatives to work collectively towards improving customer experience in a highly competitive market. Major telecommunications companies are not the only companies that require more real-time visibility into their networks in order to provide a higher quality of service to their customers. Financial institutions, e-commerce, software/SaaS provider, manufacturing, and energy provider companies all have the same need.
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Many organizations deal with massive amounts of streaming data. In fact, 6 out of 10 process an average of more than 100,000 messages every second through their
streaming data solutions. 5 out of 10 (21%) process more than 1 million messages per second, 2% process a staggering 10 million messages or more every second.
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The inability to build real-time continuous applications on this massive amounts of streaming data has become a real problem for many companies. The unmet need is real and without these real-time applications, these companies are at risk of not providing quality customer service and experience.
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Swim Platform (Technology Feasibility)
Swim Continuum delivers continuous intelligence through applications that aggregate and analyze several petabytes of data every day across the infrastructure on thousands of cell towers connecting 100+ million devices. The solution visualizes each connection and intuitively delivers real-time KPI's for enhanced situational awareness.
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Business Model (Opportunity)
Swim Continuum delivers continuous intelligence through applications that aggregate and analyze several petabytes of data every day across the infrastructure on thousands of cell towers connecting 100+ million devices. The solution visualizes each connection and intuitively delivers real-time KPI's for enhanced situational awareness.
​
Well, you guessed it, it's time for the Venn digram revealing that the actual solution (opportunity) exists at the overlap of the customer's desirability. the technology's feasibility, and the business' opportunity. With very little fanfare here is the diagram!

UX:
- User experience research
- User experience design
- User interface design
- Prototyping
- Visual design
- Project coordination
UI:
- Major Telcos
- Financial institutions
- Retail / e-commerce
- Software / SaaS
- Manufacturing
- Energy providers
Results:
- Major Telcos
- Financial institutions
- Retail / e-commerce
- Software / SaaS
- Manufacturing
- Energy providers
From Data to Dashboard (UX Design)
Aligning actual unmet needs of the customer, their actual user operator tasks and responsibilities, to view, component and application Ui design prioritites. A major telecommunications provider had limited visibility of their network infrastructure - requiring several hours to measure service quality. The lack of real-time information made it difficult for field service crews, IT departments, and customer service representatives to work collectively towards improving customer experience in a highly competitive market. Major telecommunications companies are not the only companies that require more real-time visibility into their networks in order to provide a higher quality of service to their customers. Financial institutions, e-commerce, software/SaaS provider, manufacturing, and energy provider companies all have the same need.
​
Many organizations deal with massive amounts of streaming data. In fact, 6 out of 10 process an average of more than 100,000 messages every second through their
streaming data solutions. 5 out of 10 (21%) process more than 1 million messages per second, 2% process a staggering 10 million messages or more every second.
​
The inability to build real-time continuous applications on this massive amounts of streaming data has become a real problem for many companies. The unmet need is real and without these real-time applications, these companies are at risk of not providing quality customer service and experience.
​
​
Portals, Dashboards & Maps Oh My! (UI Design)
Swim Continuum delivers continuous intelligence through applications that aggregate and analyze several petabytes of data every day across the infrastructure on thousands of cell towers connecting 100+ million devices. The solution visualizes each connection and intuitively delivers real-time KPI's for enhanced situational awareness.
​
Swim Continuum delivers continuous intelligence through applications that aggregate and analyze several petabytes of data every day across the infrastructure on thousands of cell towers connecting 100+ million devices. The solution visualizes each connection and intuitively delivers real-time KPI's for enhanced situational awareness.
​
Swim Continuum delivers continuous intelligence through applications that aggregate and analyze several petabytes of data every day across the infrastructure on thousands of cell towers connecting 100+ million devices. The solution visualizes each connection and intuitively delivers real-time KPI's for enhanced situational awareness.
​
Swim Continuum delivers continuous intelligence through applications that aggregate and analyze several petabytes of data every day across the infrastructure on thousands of cell towers connecting 100+ million devices. The solution visualizes each connection and intuitively delivers real-time KPI's for enhanced situational awareness.
​
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Business Efficiency & Revenue (Results)
Swim Continuum delivers continuous intelligence through applications that aggregate and analyze several petabytes of data every day across the infrastructure on thousands of cell towers connecting 100+ million devices. The solution visualizes each connection and intuitively delivers real-time KPI's for enhanced situational awareness.
​
Well, you guessed it, it's time for the Venn digram revealing that the actual solution (opportunity) exists at the overlap of the customer's desirability. the technology's feasibility, and the business' opportunity. With very little fanfare here is the diagram!
​
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Why This Matters (Impact)
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Swim Continuum delivers continuous intelligence through applications that aggregate and analyze several petabytes of data every day across the infrastructure on thousands of cell towers connecting 100+ million devices. The solution visualizes each connection and intuitively delivers real-time KPI's for enhanced situational awareness.
​
Well, you guessed it, it's time for the Venn digram revealing that the actual solution (opportunity) exists at the overlap of the customer's desirability. the technology's feasibility, and the business' opportunity. With very little fanfare here is the diagram!
Well, you guessed it, it's time for the Venn digram revealing that the actual solution (opportunity) exists at the overlap of the customer's desirability. the technology's feasibility, and the business' opportunity. With very little fanfare here is the diagram!
