
Role:
- Principal Product Designer
Skills:
- User experience research
- User experience design
- User interface design
- Prototyping
- Dark Theme & UI design
- Team coordination
Tools:
- Design thinking
- Paper Prototyping
- Sketch
- Figma
- Zeplin
- Slack
- Notion
Customer(s):
- Major Telcos
- Financial institutions
- Retail / e-commerce
- Software / SaaS
- Manufacturing
- Energy providers
Solution:
- Web-based application
- User authentication
- Domain connection(s)
- Real-time access
- Network monitoring
- Situational awareness
- Entity inspection
- Entity inventory
- Entity data tracing
- Entity root Cause Analysis
End-to-End Design Process, Meeting Unmet Needs + Solving Wicked Problems!
When Fortune 30/100/500 companies require continuous real-time monitoring of hundreds of thousands or possibly millions of their valuable entities (assets), in order to provide a higher level of customer service and experience, Swim Continuum is the "single pane of glass" solution that solves this "wicked problem".
​
Real-time continuous (ultra-low latency) greater nationwide situational awareness of the entire nationwide network is the unmet need? Sounds like a wicked problem, and you have come to the right place! Let's start!
​
Amplifying the greater human intelligence is my focus, it's why I design and its what motivates me to provide innovative solutions.
​​
Unmet Needs (Customer Desirability)
Meeting the unmet needs of potential and existing customers has always been my focus. Leveraging existing and innovative technology in creative and new ways, to solve these customers wicked problems.
​​
Trust in The Process! For it is both Strategic and Creative!
​
For this study in process, I will leverage our design and development program with Verizon AI&D. Verizon of course is a large telco enterprise with millions of high value assets worldwide. Let's get into how we solved their wicked problem and the process we followed to ensure their unmet needs were ultimately met.
​
What is Design Thinking? Why Product Design Process?
​​
-
(def.) A cognitive, strategic and practical problem-solving approach
-
Start and focus on the people (customer, devs) we’re creating for
-
What is desirable from a human point of view? What tasks exist?
-
What is feasible from a Nstream (SwimOS) technology view?
-
What is the customer’s desireability? What is the unmet need?
-
Focus on the overlap betwen desirability, feasability and viability
-
Successful solutions & innovation exist at the diagram overlap
​
This Fortune 20 telco had limited visibility of their network infrastructure - requiring several hours to measure service quality. The lack of real-time information made it difficult for field service crews, IT departments, and customer service representatives to work collectively towards improving customer experience in a highly competitive market. Major telecommunications companies are not the only companies that require more real-time visibility into their networks in order to provide a higher quality of service to their customers. Financial institutions, e-commerce, software/SaaS provider, manufacturing, and energy provider companies all have the same need. However, let's focus on this telco and their unmet needs.
​
Simplicity does not proceed complexity, but follows it.
​
-
Design thinking is both a strategic and practical process
-
Design thinking can be applied by all teams and groups
-
Human-centered design drives our technology and products
-
Leverage the Nstream Platform and existing entity model
-
Focusing where customer unmet needs meet Nstream Platform
​
Many organizations deal with massive amounts of streaming data. In fact, 6 out of 10 process an average of more than 100,000 messages every second through their
streaming data solutions. 5 out of 10 (21%) process more than 1 million messages per second, 2% process a staggering 10 million messages or more every second.
​​
Solve Wicked Problems! :)
​
The inability to build real-time continuous applications on this massive amounts of streaming data has become a real problem for many companies. The unmet need is real and without these real-time applications, these companies are at risk of not providing quality customer service and experience.
​
Greater Nationwide Situational Awareness, at Massive Scale!
​
Verizon's ask was simple, we need to monitor in real-time continuously all of our millions of high value asserts. Thus, being made aware of potential network problems before they actually became actual problems for their millions of subscribers. Ultimately providing a higher quality of service to paying subscribers. The ask was simple, the problem itself was wicked!
​
​
Swim Platform (Technology Feasibility)
​
The Swim (OS) open source application development platform delivers the fastest way to build real-time streaming data applications. Build stateful microservices, streaming APIs, real-time UIs, and more.
​
Leverage the Swim Platform to Meet the Unmet Need!
​
The Swim platform enables developers to build real-time continuous applications that deliver continuous intelligence, via applications that aggregate and analyze several petabytes of data every day across the infrastructure on thousands of cell towers connecting 100+ million devices. The solution visualizes each connection and intuitively delivers real-time KPI's for enhanced situational awareness.
​
​
Business Model (Opportunity)
At the intersection of desireability and feasability is the massive opportunity for Nstream and Swim OS. By leveraging the SwimOS platform and focusing on the unmet needs of Verizon, the opportunity space revealed itself.
​
Opportunity at the Intersection of Desireability and Feasability
​
Well, you guessed it, it's time for the Venn digram revealing that the actual solution (opportunity) exists at the overlap of the customer desirability, technology feasibility, and the business viability. And of course this opportunity intersection, also opens up potentially large ARR revenue opportunities for Nstream as well. Let's engage and process!


UX:
- User experience research
- User experience design
- User interface design
- Prototyping
- Visual design
- Project coordination
UI:
- Major Telcos
- Financial institutions
- Retail / e-commerce
- Software / SaaS
- Manufacturing
- Energy providers
Results:
- Major Telcos
- Financial institutions
- Retail / e-commerce
- Software / SaaS
- Manufacturing
- Energy providers
Greater Nationwide Situational Awareness?!
Easier said than done, when it comes to TBs of streaming data and millions of high value assets (entities) streaming that data every millisecond to second!
​
And how would one (an operator let's say) monitor all of this in "real-time" via his laptop or mobile device?
​
Working closely with all Verizon AI&D stakeholders, and interviewing network operators allowed the design and development team insights into what Verizon really needed.
​
Focus on the People! Executives and Engineers.
​
Verizon wanted a separate app experience for both Executives and Engineers. Ok, so two baseline personas with two very different perspectives and interests when it came to network infrastructure monitoring.
​
Real Executives with Real Problems (Unmet Needs)!
​
The “Executive” based experience, was to be an ultra-low latency nationwide & locale greater situational awareness (for proactive exec monitoring & action) to allow executives real-time continuous insights across the entire nationwide system
​
-
Quickly monitor, explore, and discover at all market levels within a single unified “pane of glass” app
-
Monitor in real-time continuously nationwide network performance, across all submarkets
-
Receive real-time notifications for non-performant (w/ severity levels) entities within the network
-
Quickly travel between a dashboard (default) view and a second map view mode
​
-
Leverage the existing entity model for search & filtering, navigation, and greater situational awareness
-
Search, filter and navigate quickly (per the established entity model hierarchy) to any market, sub-market or LT market levels
-
Switch quickly between market levels, sub-markets and LT markets
-
Look “under the hood”, regarding the underlying technology, platform and entity model
​
Simplicity does not proceed complexity, but follows it.​​
​​
The awe-inspiring sands of simplicity exist on the far shore of that fearsome sea of complexity. One (safer to travel in teams) must travel through that complexity to arrive at the far shore of simplicity.
​
Aligning actual unmet needs of the customer, their actual user operator tasks and responsibilities, to view, component and application UI design priorities. A major telecommunications provider had limited visibility of their network infrastructure - requiring several hours to measure service quality. The lack of real-time information made it difficult for field service crews, IT departments, and customer service representatives to work collectively towards improving customer experience in a highly competitive market. Major telecommunications companies are not the only companies that require more real-time visibility into their networks in order to provide a higher quality of service to their customers. Financial institutions, e-commerce, software/SaaS provider, manufacturing, and energy provider companies all have the same need.
​
Many organizations deal with massive amounts of streaming data. In fact, 6 out of 10 process an average of more than 100,000 messages every second through their
streaming data solutions. 5 out of 10 (21%) process more than 1 million messages per second, 2% process a staggering 10 million messages or more every second.
​​
An Actual Wicked Problem!
​
The inability to build real-time continuous applications on this massive amounts of streaming data has become a real problem for many companies. The unmet need is real and without these real-time applications, these companies are at risk of not providing quality customer service and experience.
​
Verizon's inability to continuously monitor their network infrastructure in real-time not only limited their proactive decision making capabilities, but also limited their ability to get ahead of network problems before they became much bigger "problems" affecting thousands and potentially millions of customers.
​
For the sake of this study being shorter than your favorite sci-fi pulp novella, I will focus on the total Executive experience. The Engineering experience will be saved for another day.
​
​
Executive (E) Persona & Scenario E1 Focus!
By focusing on the Executive Persona first, we allow the team to deep dive into the daily life of an Executive at Verizon and their actual unmet needs.
​
Scenario E1 - Core Executive Experience, on Desktop
​
Once we focused in one a particular persona and high priority scenario. Action analysis was next up.
​
Primary Actions - Real-Time Continuous Nationwide & All Market levels Monitoring (core experience)
​
-
Quickly monitor nationwide (active/scroll, 0-clicks/peek-thru, & passive) within a single unified “pane of glass” application
-
Quickly search & filter at the nationwide, market, sub-market, and LT markets levels “ “
-
Quickly switch between market, sub-market and LT market levels “ “
-
Explore & discover (scroll, click-thru (select), and monitor at lower market levels) “ “
Secondary Actions - Only What The Executive Needs to Know, When They Need to Know It (situational experience)​
​
-
Receive real-time notifications for non-performant (w/ severity levels) entities within the nationwide network “ “
-
Go to notifications, monitor notifications, and select a notification to perform root cause analysis “ “
-
Quickly travel between a dashboard view (default, on entry) and a full-bleed map view mode “ “
​
Tertiary Actions - Under the Hood, Deeper Dive into the Entity Model (alternative experience)​
​
-
Navigate the existing entity model for orientation and deeper dive JIT EDU, along with greater locale/adjacency awareness “ “
-
Look “under the hood”, and see where in the entity heirarchy model, along with adjacent entities “ “
-
Select an entity, and perform root cause analysis
​​​
​
The Solution (Abstract)
Now that we have identified all primary, secondary and tertiary actions required by the Executive persona, let's dive into the actual solution and leveraging of the Swim OS Platform.
​
-
Employ Design Thinking - focus on the overlap of AI&D desireability and Nstream Platform feasability. Focus 100% on the Executive.
-
Meet Unmet Need - an “executive” low-latency real-time continuous, quick access dashboard (w/ map) single pane of glass application experience, that provides greater nationwide situational awareness
-
Utilize Available Streaming & Historical Data - make use of all available AI&D accessible data that applies
-
Leverage Nstream & SwimOS - utilize the Nstream Platform, and our streaming application design and development expertise
-
Leverage Entity Model - utilize the existing entity model as the foundation for search & filtering, & much more
​
​
Why This Matters (Impact)
​
The real-time continuous solution provided by Nstream to Verizon, its Engineers and Executives removed barriers to real-time insights that were unavailable prior.
Not only did it allow Executives to receive up to the second insights globally, enabling a level of nationwide situational awareness across the entire Verizon Network that had not existed prior, it allowed Network Engineers to drill down into lower level (local) issues and perform root cause analysis.
Ultimately, allowing both personas to be more proactive and efficient in their daily tasks and jobs.


UX:
- User experience research
- User experience design
- User interface design
- Prototyping
- Visual design
- Project coordination
UI:
- Major Telcos
- Financial institutions
- Retail / e-commerce
- Software / SaaS
- Manufacturing
- Energy providers
Results:
- Major Telcos
- Financial institutions
- Retail / e-commerce
- Software / SaaS
- Manufacturing
- Energy providers
A "Single Pane of Glass" Solution
The AI&D Executive Dashboard (w/ Map) is to be a single pane of glass app, but first let's breakdown the user interface.
​
A Nstream single pane of glass application is a single web application UI that provides greater situational awareness, insights, KPIs, and notifications across the entire system and entity model
​
Leverage the Nstream Platform to Meet the Need!
​
-
leverages and links to Nstream (SwimOS) APIs and entity model
-
provides multiple unique view modes within a single application space
-
provides key event notifications for system wide situational awareness
-
provides search & filtering for quick access
​
Personas, Scenarios and Wireframes oh my!
​
Wireframes (def.) - a schematic or blueprint design that assists designers, developers and other stakeholders to get on the same page when it comes to what components, interactivity, and flow is to be implemented.
​
-
Wireframes make it clear this is not the final design, yet an important
-
phase of the preliminary design process
-
Wireframes communicate that all is still in process and iteration is still needed, prior to any code being written
-
Wireframes make it clear that no code has been written yet
​
Working closely with the Verizon stakeholders to help them understand the value of "wireframing" the experience, and "componetizing" the single pane of glass experience was key to ensuring the unmet need was met.
​
Next up, let's get into application anatomy and nomenclature. This is always a great way to get on the same literal "page" as your customer or client.
​
UI Anatomy & Why It's Important! ​​
​​
Spending time with the customer to understand the value of anotomy and clear nomenclature as it relates to the user interface (UI).
​
-
UI Anatomy - concerned with the parts (components) of a UI view. With wireframes the defining and studying of the parts (components) is of immediate interest to both designers and developers
-
UI Viewport - the top level view bucket that contains all required UI component parts
-
UI Components - the individual parts of a UI view that are stitched together to provide a single pane of glass application experience
-
UI Designators - each view and component is given a designator such as “A” or “A2” during the wireframe baselining phase for ease of reference
​
And how this "componentization" of the UI is key to ensuring a smooth hand off from designer to developer.
​
Aligning actual unmet needs of the customer, their actual user operator tasks and responsibilities, to view, component and application UI design priorities. A major telecommunications provider had limited visibility of their network infrastructure - requiring several hours to measure service quality. The lack of real-time information made it difficult for field service crews, IT departments, and customer service representatives to work collectively towards improving customer experience in a highly competitive market. Major telecommunications companies are not the only companies that require more real-time visibility into their networks in order to provide a higher quality of service to their customers. Financial institutions, e-commerce, software/SaaS provider, manufacturing, and energy provider companies all have the same need.
​
Many organizations deal with massive amounts of streaming data. In fact, 6 out of 10 process an average of more than 100,000 messages every second through their
streaming data solutions. 5 out of 10 (21%) process more than 1 million messages per second, 2% process a staggering 10 million messages or more every second.
​​
What's Next?
​
Now that we have a solid understanding of the unmet needs, the actual wicked problem, persona action priorities, app anatomy and app nomenclature we are in a great spot to start discussing the "core experience" for the Executive persona.​
​
Before we jump into the Executive experience (only), let's take a look at a couple of my first pass whiteboard drawings for this UI concept.




UX:
- User experience research
- User experience design
- User interface design
- Prototyping
- Visual design
- Project coordination
UI:
- Major Telcos
- Financial institutions
- Retail / e-commerce
- Software / SaaS
- Manufacturing
- Energy providers
Results:
- Major Telcos
- Financial institutions
- Retail / e-commerce
- Software / SaaS
- Manufacturing
- Energy providers
The Executive ("E" Persona) Core Experience
The core experience (for the sake of this project) will first and foremost support the Executive's primary actions. Secondary actions may be supported here as well, but it is not a requirement that the core experience do so. More of a nice to have. Again, I will not address the Engineer Persona here in this portfolio (as we did in the actual project).
​
Now that we have a solid understanding the primary, secondary and tertiary actions required by the Executive persona, lets get into how we are going to leverage our single pane of glass UI experience.
​
The Core Experience Must Support the Primary Actions!
​
Real-Time Continuous Nationwide Monitoring & All Market levels Situational Awareness, involves the following:
​
-
Monitor nationwide at-a-glance
-
Quickly search & filter
-
Quickly switch between market levels
-
Explore & discover via portal & lenses
​
Desktop + Mobile Experiences Support The Core Experience
​
Wireframes (def.) - a schematic or blueprint design that assists designers, developers and other stakeholders to get on the same page when it comes to what components, interactivity, and flow is to be implemented.
​
-
Wireframes make it clear this is not the final design, yet an important
-
phase of the preliminary design process
-
Wireframes communicate that all is still in process and iteration is still needed, prior to any code being written
-
Wireframes make it clear that no code has been written yet
​
Working closely with the Verizon stakeholders to help them understand the value of "wireframing" the experience, and "componetizing" the single pane of glass experience was key to ensuring the unmet need was met.
​
UI Anatomy & Why It's Important! ​​
​​
Spending time with the customer to understand the value of GUI view and component anatomy, and clear nomenclature.
​
-
UI Anatomy - concerned with the parts (components) of a UI view. With wireframes the defining and studying of the parts (components) is of immediate interest to both designers and developers
-
UI Viewport - the top level view bucket that contains all required UI component parts
-
UI Components - the individual parts of a UI view that are stitched together to provide a single pane of glass application experience
-
UI Designators - each view and component is given a designator such as “A” or “A2” during the wireframe baselining phase for ease of reference
​
And how this clear definition, naming and "componentization" of the UI is key to ensuring a smooth hand off from designer to developer.
​
Let's get into the details of the two view modes for this Executive focused experience.


UX:
- User experience research
- User experience design
- User interface design
- Prototyping
- Visual design
- Project coordination
UI:
- Major Telcos
- Financial institutions
- Retail / e-commerce
- Software / SaaS
- Manufacturing
- Energy providers
Results:
- Major Telcos
- Financial institutions
- Retail / e-commerce
- Software / SaaS
- Manufacturing
- Energy providers
View Mode 1 (Default) - Executive Dashboard
Executives operate in high-pressure environments where maintaining situational awareness is critical for making informed decisions. However, existing tools often overwhelm them with information or fail to provide the right insights at the right time. To address this, I designed a solution that enhances real-time awareness, enabling executives to stay ahead without cognitive overload.
​
Executives are responsible for overseeing complex systems, both high-performing and underperforming. They need a way to monitor all systems holistically while also having the ability to quickly identify problem areas and perform root cause analysis when necessary. Traditional monitoring tools often present fragmented data, requiring excessive time and effort to derive actionable insights.​
​
The Executive Desires Greater Situational Awareness Now!
​
To address this, I designed a dual-view system that consists of:
​
-
An Executive Summary Dashboard (A) – A high-level overview providing key performance metrics, alerts, and trends.
-
A Geo-Map View (*A) – A spatial representation of system performance, allowing for intuitive problem identification and deeper investigation.
​
Solution: A Two-Tiered Information Architecture
​
1. Executive Summary Dashboard – High-Level Situational Awareness
The dashboard serves as a mission control center for executives, enabling them to:
​
-
Instantly assess overall system health through key performance indicators (KPIs) and trend analysis.
-
Use real-time alerts and anomaly detection to flag underperforming areas.
-
Quickly drill down into specific systems with progressive disclosure, providing deeper insights when needed.
-
Implement predictive analytics and AI-driven recommendations to highlight potential risks before they escalate.​
​
The executive summary is designed with information hierarchy in mind, ensuring the most critical insights are front and center.
​
2. Geo-Map View – Intuitive Spatial Analysis
​
The geo-map interface adds a spatial dimension to monitoring, allowing executives to:
​
-
Visualize performance disparities geographically, quickly spotting problem clusters.
-
Zoom and filter to focus on specific regions, locations, or individual system components.
-
Overlay real-time data layers, such as network congestion, server downtimes, or user impact levels.
-
Enable predictive heat maps, using AI-driven insights to anticipate potential failures.
​​
With this dual-view system, executives gain a balance between high-level awareness and deep diagnostic capabilities, ensuring they can respond proactively rather than reactively.
​
Continuous, Real-Time Updates!
​
Both the executive dashboard and geo-map views are continuously updated with real-time data, ensuring that executives are always operating with the most current information. This constant flow of updates provides a live pulse of network health, allowing leaders to stay ahead of potential issues before they escalate. Whether they need to track emergency response efforts during outages or monitor the effectiveness of recent optimizations, the Executive Dashboard and Geo-Spatial Map Views both ensure that executives have uninterrupted, up-to-date visibility into the network at all times.
​
Actionable Data at a Glance
​
Through intuitive color-coding, KPIs, and data overlays, both the Executive Dashboard and Geo-Spatial Map Views emphasize critical problem areas (plasma, hot, rippling), making it easy to spot non-performant trends, potential problem areas, and pinpoint issues. This interactive dashboard and map has the potential to integrate with AI-driven insights, predicting potential failures and suggesting corrective actions. By blending geographical context with real-time performance data, the map not only facilitates high-level monitoring but also supports deep-dive analysis at the local level, providing executives with all the tools needed for data-driven decision-making and continuous system improvement. The executive dashboard offers nationwide network greater situational awareness now!
​
Now that we know how awesome this Executive experience is going to be, let's dive into the breakdown of the dashboard.
​
How Do We Breakdown this Executive Dashoard?
​
The executive dashboard (A) is structured using a hierarchical information architecture composed of Views, Blocks, and Lenses, ensuring clarity and deep insight accessibility. At the highest level, Views represent distinct operational domains or focus areas, allowing executives to navigate seamlessly between different aspects of system performance. Within each View, Blocks act as modular containers, organizing key data segments for structured analysis. Each Block houses Lenses, which function as interactive data cards, offering focused insights into specific metrics, trends, or anomalies. This layered approach enables executives to see through the dashboard—starting with a broad overview and progressively drilling down into critical regions or analytics. By selecting a Lens, they can zoom into problem areas, uncover root causes, and take data-driven actions, all without losing sight of the bigger picture. This design ensures that executives can maintain situational awareness while efficiently navigating complex data landscapes. Let's give the dashboard (core home area) the designator "A" as shown in the wireframe drawing above.
​
A - home. aka portal dashboard
• the portal dashboard is the default (on entry) view mode
• the portal dashboard contains blocks, and the blocks contain lenses
• the blocks are a trasparent layer (to user), that offers like lens adjacency and stack priority for multiple viewport break points
• the blocks are responsive & mobile friendly
• lenses are interactive cards, that allow the user to look thru (to lower levels), and to click-thru to lower levels
​
​Views, Blocks & Lenses Oh My! :)​​
​​​
Each block is a transparent container for multiple interactive insightful cards. Each card (aka lens) within a block offers an "insightful peek" into an aspect of the system or subsystems. Each lens not only provides relevant insights, but allows the user to click through when root cause analysis may be required to get to the root of a problem in the network. Let's focus on the first block AB1 for this case study, then we will move into the pixel perfect UI designs based on this preliminary design effort.
​
AB1 - block 1. lens 1 (L1) aka embedded map
• block 1 is the first block in the block stack priority, and will be the top block displayed in a portal dashboard on mobile
• block 1 contains lens 1, the embedded map
• the embedded map follows the lens guidelines, see thru and click thru interactivity
• the embedded map will display sub market mood (hue) coded geo fences and ripple on hot spots, hot spot and sub-mkt are clickable
• the embedded map is an on rails interactive experience, as opposed to the free form map view mode
​
Each block has its own purpose and sub domain that it provides insights into. Each set of lenses within a block are ties together by these sub domains. One block may provide "Performance" insights, while another provides "Health" insights. Each block plays its own part, and effectively works the same way in terms of KPIs (insights) presented and interactivity offered to the user (operator).
​
For the sake of time and this portfolio project we will skip the other 2-3 blocks that are present in this UI design. Also, see below for final pixel Ui designs for the Executive Dashboard. The home (default) executive summary view is selected, and an additional Markets list view is provided to even further amplify the Executive's greater situational nation wide awareness!​​​​​


UX:
- User experience research
- User experience design
- User interface design
- Prototyping
- Visual design
- Project coordination
UI:
- Major Telcos
- Financial institutions
- Retail / e-commerce
- Software / SaaS
- Manufacturing
- Energy providers
Results:
- Major Telcos
- Financial institutions
- Retail / e-commerce
- Software / SaaS
- Manufacturing
- Energy providers
View Mode 2 - Executive Geospatial Map
The Geo-Spatial Map View is a powerful tool that adds immense value by providing executives with continuous, real-time situational awareness at both nationwide and localized levels. It transforms how system performance is monitored, offering a dynamic, visual representation of the network’s health.
​
Executives are responsible for overseeing complex systems, both high-performing and underperforming. They need a way to monitor all systems holistically while also having the ability to quickly identify problem areas and perform root cause analysis when necessary. Traditional monitoring tools often present fragmented data, requiring excessive time and effort to derive actionable insights.​
​
Real-Time Monitoring Across Nationwide Networks!
​
At a high level, the Geo-Spatial Map View presents a nationwide overview, allowing executives to monitor the entire network in a single glance. The map displays key performance indicators (KPIs) at a macro level, highlighting regions where performance may be lagging or where risks are emerging. By visualizing data on a geographic scale, the map helps executives instantly identify patterns and anomalies, such as network congestion, outages, or regional disruptions. This level of visibility ensures that no area of the network goes unnoticed, providing proactive situational awareness across the entire infrastructure.
​
Zooming In for Localized Insights
​
The real power of the Geo-Spatial Map View lies in its zooming capabilities. As executives drill down into specific regions, the map reveals localized insights that allow for detailed analysis. By zooming in to particular locales, network operations, or individual components, executives can identify the root causes of performance issues, whether it’s a malfunctioning server, a bandwidth bottleneck, or an area experiencing user overload. This level of detail enables quicker, more informed decision-making and provides targeted insights that can drive focused interventions.
The executive summary is designed with information hierarchy in mind, ensuring the most critical insights are front and center.
​
​In essence, the Geo-Spatial Map View is a powerful view mode (layer of the experience) that complements the dashboard, giving executives the ability to maintain situational awareness not just at a glance but continuously—whether monitoring the entire network or zooming in to resolve specific issues. This tool is critical for staying ahead of challenges, optimizing performance, and ensuring seamless operations across complex, nationwide systems.
​​​
​
Amplifying (Human) Business Intelligence!
​
The Executive Dashboard and Geo-Spatial Map View are transformative tools that amplify an executive’s situational awareness and business intelligence. By combining a high-level executive summary with interactive, real-time insights, these tools allow executives to quickly assess and act upon critical network performance metrics at a nationwide and localized level. The dashboard enables them to monitor the overall system health, spot emerging issues, and dive deep into data for root cause analysis, all while maintaining a comprehensive understanding of the business landscape.
​
The Geo-Spatial Map View further elevates this by offering a visual, geographic representation of the network’s status, giving executives an intuitive, data-driven way to monitor system performance across regions and zoom into specific problem areas. It continuously updates with real-time data, ensuring executives stay ahead of potential disruptions, make timely, informed decisions, and drive targeted interventions.
​
Affecting Positive Change! Why This All Matters.
​
For Fortune 30 Telco executives, this combination of tools brings a significant positive change to their daily workflows. It not only reduces cognitive overload by presenting actionable insights in an easy-to-digest format but also fosters proactive management, empowering them to tackle issues before they escalate. By amplifying both situational awareness and business intelligence, these tools help executives lead more effectively, making quicker, more strategic decisions that drive operational efficiency and support long-term growth.
​
With this real-time continuous web-based dual-view application experience at their fingertips, Fortune 30 Telco executives gain a balance between high-level awareness and deep diagnostic capabilities, ensuring they can respond proactively rather than reactively.
​​​​​​​

